Why is page analysis important?
- It helps you find and fix errors.
- It shows you how well your website is optimized for search engines.
- It helps you to better understand the needs of your users.
- It gives you tips on how you can improve your website.
What is examined during a page analysis?
- Technical aspects: The loading speed, mobile optimization, the use of structured data and the accessibility of the website.
- On-page SEO: The keyword density, the use of meta tags, the quality of the texts and internal linking.
- Off-page SEO: The number and quality of backlinks to the website.
- User behavior: The number of visitors, length of stay, bounce rate, and click-through rate.
How can I analyze my website?
There are various tools that can help you analyze your website.
Key tools include:
Google Pages Seed Insights: https://pagespeed.web.dev/?hl=De
Google Search Console: https://search.google.com/search-console/about
Microsoft Clarity: https://clarity.microsoft.com/
SEMrush: (Paid) https://www.semrush.com
In addition to analyzing the above points, you should also look at the structure and performance of your website.
Here are a few tips
- Use a meaningful and logical structure for your website.
- Use tags for optimal indexing of your information on Google, such as:
- H1 1x per page
- H2 1x per section on the respective page
- H3 _x depending on how many topics occur in the respective section
- Optimize the size of your images
- Use a content delivery network (CDN) to improve your site's load speed.
- Use meaningful meta tags.
conclusion
Page analysis is an important part of search engine optimization and web design. By regularly analyzing your website and implementing optimization measures, you can improve the visibility, performance, and success of your website.
