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Social media ads for slow fashion

The Zurich-based fashion brand OUR. Newnisex blurs the lines between men and women and brings gender issues to the fair fashion scene.

Challenge

Thanks to strong storytelling and successful staging of various events, OUR is delighted. A very loyal fan base who have brought the brand considerable growth in a short period of time. With the community, however, sales are reaching an organic limit. Paid social ads are intended to address a new target group and further grow the brand's national recognition.

Solution

The result is a series of ad sets, which stage OUR. on all common social media channels (Instagram, TikTok and Pinterest). This not only increases brand awareness, but also optimizes sales from day one thanks to conversion-optimized landing pages.

A cross-channel conversion campaign was created from the existing content.

With existing content, we helped the brand achieve greater awareness & steadily growing sales.

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