Rebranding the benchmark for high-quality, long-lasting, ecological boiler technology
Oekoboiler
Oekoboiler began as a pioneering Swiss innovation in sustainable water heating. What started with an innovative prototype has since grown into the industry benchmark – trusted nationwide and recognized for durability and ecological impact. We were brought in to guide Oekoboiler through a comprehensive rebranding, advising on positioning while reshaping its visual identity and marketing presence to reflect the scale and success the company has achieved today.
Client
Services
Year
Oekoboiler
Rebranding, Creative Direction, Editorial Design, 3D-Renderings, Campaign Photography, Webdesign, Search Engine Optimisation
2024-2025
We created a new wordmark, symbol, and custom typeface for Oekoboiler – an identity that is precise, distinctly Swiss, and reflective of efficiency and technological progress. The minimal, technical design system was applied across the brand, complemented by experimental photography by ECAL graduate Lester Kielstein. Beyond visual identity, our work included advising on product design and refining the boiler interface, producing 3D renderings of the full product line, supporting the web presence, and updating all print materials – ensuring consistency and clarity at every touchpoint.
Creative Direction: Paul Guerrero, Joël Wyss
Strategic Consulting: Lars Kienle
Graphic Design: Paul Guerrero, Priscilla Kalbermatten
Renderings: Birk Clausen, Marius Wickli
Photography: Lester Kielstein
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